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What Is Call Center CRM Customer Relationship Management | Tritan CRM

Call center customer relationship management (CRM) is a call center technology solution that provides employees with access to account information and history instantly, which allows them to help customers with up-to-date and relevant information during support.

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What Is Call Center CRM Customer Relationship Management?

Introduction

Call center CRM software enables your customer support team with strong tools to close tickets quickly, assure customers are successfully utilizing your company product.

When you utilize a powerful call center, your objective is to give world-class customer support. Giving nice customer service is crucially significant to boosting and maintaining client satisfaction levels. An important call center software solution makes all the difference in the business world. CRM’s customer support system gives you the customer assistance tools you require to enhance first call response rates by giving you the proficiency to provide 24-hour customer service. When customers can call for assistance any time of the day or night, you position yourself as a superior provider of client care.



What is call center software?

When you give customer support to your customers —i.e. the proficiency for them to contact you for assistance to enable them to solve any specific challenge they operate into while utilizing your product—they require a way to easily get in touch with you and receive product assistance.

Call center software gives you that proficiency. It binds all of your customer support reps through a single platform that automates the routing, ticket labeling, and processing of incoming support calls. Call center software is most beneficial when utilized in conjunction with a customer relationship management (CRM) platform. This is because every call that comes in is tracked back to the CRM record of the contact that made the call, and you get a wide 360-degree perspective of all the customer support interactions that you have had with that client. This is genuine not only for your support representative but moreover for your marketing and sales teams, as well as anyone else who utilizes your CRM.

Tritan CRM is a platform that gives end-to-end customer journey management, from lead generation to sales enablement and customer assistance. Because all of these functions and the resulting data and insight are sheltered in a single system, with advanced call center facilities, Tritan CRM entrusts you to give the best customer service and support possible. Let’s dig into some of the system’s characteristics and advantages to understand more.

Call Center CRM Software Features

1) Advanced telephony integrations

  • One of the primary advantages of leveraging Tritan CRM’s call center software is that it enables you to incorporate your system with third-party telephony apps through which you likely make and receive calls. Once incorporated, you can make and receive calls, through those third-party apps, without ever leaving Tritan CRM.
  • With the capacity to leverage advanced telephony integrations, you’ll boost efficiency and maximize the effectiveness of telephone outreach and customer assistance. It’s easy and automatic to incorporate your favorite application—such as Twilio, VoIP, Counter Path, Skype, and Ring Central—with Tritan CRM.

2) Outbound calls

With your preferred telephony provider incorporated with Tritan CRM, you can make outbound calls with comfort. Simply search for and open the contact record of the individual you are attempting to reach, and you will see a choice to place a direct call to them via Tritan CRM. All you require is a headset with a mic, and you’re all set to place an outbound call to anyone in your CRM system database.



3) Inbound calls

Likewise, you can receive calls through those incorporated apps while working in CRM. When a call comes in, you will see a notification of incoming call pop-ups on-screen, and all you require to do is click to respond and take the call. If your representative is already on a call, the call center will comprehend that and ask if they wish to answer it or reject it.

4) Call routing

  • The above—inbound and outbound calls— cites instances when you need to make a call to a particular individual, or that individual calls you rapidly. Still, when you’re running a call center, you require a mechanism in place to automatically receive and route those calls to the accurate support representative. Your reps are possibly on another call or busy with call administration, so they won’t be standing by the phone waiting for calls.
  • Call routing features enables you to configure and specify how each incoming support call is dealt. It knows which reps are already on the phone and routes the incoming call to a rep that’s free at that particular moment. You specify this routing, which we will dig into below.

5) Help desk ticketing

  • Each time someone calls for assistance, the system automatically develops a new help desk support ticket for that individual’s issue. Then, the system traces all the touch points your assistance team has with that customer, providing you a paper trail that you can reference in the future.
  • This enables you to maintain insights into the problems each customer has faced in the past, giving practical context that enables them to nicely solve new problems on the initial attempt. Also, Agile CRM’s call center software features streamline and automate the process of moving those tickets through the system towards resolution.
  • If your rep solves the issue on the initial attempt, they clearly mark the ticket as closed and the system does the rest remaining task i.e updating the status to closed, tracing the time required to close it, etc. Then, you can operate reports to attain insight into your company’s performance.

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